Sunday, November 2, 2014

Media Outlook 2015 Speaker Profile : Jay Bautista

Posted By: Tech Support - Sunday, November 02, 2014

Share

& Comment



Jay Bautista

General Manager
Strategic Consumer and Media Incites

Jay is currently the General Manager of Strategic and Consumer Incites, Inc. (SCMI) which is a market and media research Start-up Company.
Prior to setting up his own company, he was Managing Director for Media at The Nielsen Company where he spent 19 years honing his skills in media research particularly in the field of advertising information and audience measurement covering traditional media (TV, Print, Radio, Cinema, Out of Home) and digital media (online and mobile).

He is currently a director of the Marketing and Opinion Research Society of the Philippines (MORES) where he was past President (2010) and co-chair of the Digital Measurement Board (DMB) of the Internet and Mobile Marketing Association of the Philippines (IMMAP) to which he served as director in 2013.

Jay earned his degree in AB Communication Arts from the Ateneo de Manila University and a Master’s in Business Administration degree from the University of the Philippines.



Media Otlook 2015




About Tech Support

Pinaymediaplanner.ph is an online publication that compiles "Out Of Box Facts" and "Not In The News News" about the stuff going around in the world of Philippine Media and Advertising.


Post a Comment

Copyright © 2013 Pinaymediaplanner ™ is a registered trademark.

Designed by Templateism . Hosted on Blogger Platform.